The case for sending more triggered messages
You can’t build a great sms or email marketing program without triggered messages. Flows. Automations. Journeys. You need ‘em. You wouldn’t make a bread sandwich and then just eat it, right? What’s the point? You need that meat! Or whatever - you need that vegan meat substitute! And condiments.
Quick Wins: High-Impact SMS Strategies
Discover high-impact SMS marketing strategies to drive ROI quickly and effectively. This comprehensive guide explores essential tactics, including automated welcome series, abandoned journey optimization, and key performance metrics. Learn how to craft engaging messages using a proven formula, leverage the power of Message 1.1, and address critical abandon points in the customer journey. Gain insights into measuring campaign success through $/message sent, message volume, and click-through rates. With SMS becoming a non-negotiable channel in 2024, this article provides actionable tips for businesses to cultivate engaged audiences, boost conversion rates, and potentially outperform email in revenue generation. Elevate your SMS marketing to new heights and secure long-term benefits for your online success.
SMS Marketing for even the busiest business owners
Unlock the power of SMS marketing in 2024. With 58% of consumers preferring text for quick business communication and potential ROI of 16X, SMS is a game-changer for busy business owners. Learn how to set clear objectives, grow your list efficiently, and craft compelling messages that drive revenue. Discover why SMS marketing for small businesses is projected to have as much impact as AI this year. Ready to boost your omnichannel customer engagement? Dive into our guide and transform your SMS strategy today.
Maximizing Personalization ROI in Marketing: Beyond Split Testing
Learn how to leverage personalization in marketing for long-term success. Discover why data collection is crucial and how it outperforms traditional split testing during economic downturns.
Building Your Marketing Resilience
Building your long-term investment—your life-long investment—in your business is pretty straightforward. Focus your energy on creating the most personalized experiences possible for as many of your customers and audience members as necessary.
Are you paycheck to paycheck?
Too many of us live from campaign send to campaign send, with nothing to show for it. It’s time to turn this around and start building your long-term brand investment. Let’s get to work.
HPCJ’s, better experiences for your audience
Let’s dig into “hyper-personalized customer journeys” (HPCJ) and discover how to bring true personalization to your audience. They signed up for your list; now you owe them a better experience.